3D之家预测

移动互联网时代“信息孤岛”扩张,BAT出手“破壁”为哪般?

2020-01-27 投稿人 : sygthx.com 围观 : 1383 次

WEN/DONGFANGLUOYI

3D之家预测5YUE10RI,BAIDUZAICHENGDOUJUXINGLE2019BAIDULIANMENGSHENGTAIHUOBANHUIYI。HUIYIYI“XINSHENGTAI、GONGTONGJINHUA”WEIZHUTI,ZHIZAITUPO“XINXIGUDAO”DEBILEI,WEIHEZUOHUOBANGOUJIANKAIYUANYIDONGHULIANWANGSHENGTAI,JIANGYUANYOUDE“JIAOTONGLIANMENG”SHENGJIWEI“YONGHULIANMENG”。

ZICONGYIDONGHULIANWANGXINGQIYILAI,“XINXIDAO”DEGAINIANJIUSUIZHEYIDONGHULIANWANGDEXINGQIERBUDUANBEITIJIHEKUOZHAN。GULIDEXINXIGUDAODEXINGCHENGHEKUOZHANGDEYUANYINSHIFUZADE。YIDONGHULIANWANGDEFAZHANZHISHIQIZHONGZHIYI。CIWAI,YONGHUDEXUQIUHESHANGYEHUADEYINGXIANGYEFAHUILEZHONGYAOZUOYONG。

3D之家预测JIUHULIANWANGDEFAZHANQUSHIERYAN,XINXIGUDAODEXINGCHENGHEKUODASHIBUKEBIMIANDE。RANER,BINGBUSHISUOYOUDEQUSHIDOUCHANSHENGLEYOULIDEYINGXIANG,ZHENGRUGULIDEXINXIGUDAODECHUANBOBUKEBIMIANDIHUIDAILAIXUDUOWENTI,ZHEIJIANGDUIHULIANWANGQIYENAIZHIZHENGGEHULIANWANGXINGYECHANSHENGFUMIANYINGXIANG。YINCI,XIANGYINGMEIYANCAOZHEIYANGDEHULIANWANGGONGSIFENFENJIARU“POQIANG”XINGLIE,XUNQIUZISHENFAZHAN,TUIDONGXINGYEJINBUSHIBUKEBIMIANDE。

一、“信息孤岛”迅速扩张,移动互联网发展是重要因素

GULIDEXINXIGUDAOXIANXIANGFAZHANZHIJIN,XUDUORENBUZAIMOSHENG。RANER,ZHEIZHONGXIANXIANGCONGYIKAISHIJIUBUCUNZAIYUHULIANWANGZHONG。

WOXIANGDANGDIANNAOHAISHIZHULIUDESHIHOU,WOKEYIHAOWUXIANZHIDIDAKAIWANGYESHANGDEFUZHILIANJIE,QINGSONGTIAOZHUANDAOQITAYEMIAN。RANER,ZAIDANGJINDEYIDONGHULIANWANGSHIDAI,DAKAIYIGEYINGYONGCHENGXUBINGKANDAOYIGEHAODEYEMIANJINXINGGONGXIANGJINGCHANGHUIYUDAOZHANGAI,YAOMESHILINGYIGEYINGYONGCHENGXUBUZHICHITA,YAOMESHIYEMIANWUFADAKAI,YAOMESHIBUTONGYINGYONGCHENGXUZHIJIANDEYEMIANTIAOZHUANXIANGHUGANRAO。

ZHEIZHISHI“XINXIDAO”SHIDAIXUDUOXIANXIANGZHONGDEBINGSHANYIJIAO。WOMENSIHUCHUZAIYIDONGHULIANWANGSHIDAIDEXINXIHONGLIUZHONG,WOMENMEITIANDOUXUYAOJIESHOU“HONGZHAXINXI”,DANBUTONGDERENSHIJISHANGJIESHOUDEXINXINEIRONGQUEBUPINGDENG。

3D之家预测ZHONGSUOZHOUZHI,HULIANWANGDEBENZHISHI“GONGXIANG”HE“QUJIZHONGHUA”。JIANLIHULIANWANGDECHUZHONGSHIRANGMEIGERENDOUNENGPINGDENGDIJIESHOUHEFENXIANGXINXI。RANER,HOULAIDESHIQINGBINGMEIYOUZUNXUNYUQIDEDAOLU,YIDONGHULIANWANGDEXINGQIYEBUWUGUANXI。

ZAOQIDEHULIANWANGSHIYONGKAIFANGXIEYI。RENMENYONGDIANZIYOUJIANFASONGXINXI,YONGLIULANQILIULANXINXI,YONGGtalkLIAOTIAN。MEIGERENDOUKEYIGENJUZIJIDEYIYUANZAIXIEYIZHONGSHEZHIFUWU,BUTONGDEFUWUQIKEYIBUSHOUZUAIDICHUANSHUXINXI。

3D之家预测RANER,JINRUYIDONGHULIANWANGSHIDAIHOU,WEILEZAIZHINENGYINGJIANZHONGYUNXINGDEGENGSHUNCHANG,CHUANTONGXIEYIZAIJISHUCENGMIANSHANGBINGBUTAIHESHI。YINWEIYINGGAIKAOLVDAIJISHIJIAN,YIJIDANGSHIJISUANNENGLIJIAODIDEYIDONGSHEBEI,SUOYIGUANBILIANLUDENGSHIBIYAODEYOUHUABUZHOU。

DANSHI,ZHEIDAOZHIXIEYICHUYUZAIXIANZHUANGTAI,XUYAOPINFANCHULISHANGXIALIANJIE。DANGLIANLUGUANBIHUOWANGLUOQIEHUANSHI,DIANNAODUANDEXINGNENGSHIHUIHUAKONGZHICHAOSHI,ZHEIXUYAOYIDUANSHIJIANCAINENGQINGCHU。DANSHI,YIDONGSHEBEIZHONGCILEICAOZUODEPINLVHUIZENGJIA,YINCIHENRONGYIZAIFUWUQIZHONGJILEIDALIANGWEISHIFANGDEHUIHUAKONGZHI,DAOZHIXUDUOFUWUQIMEITIANCHULILIANJIEQINGQIU,SHENZHICHAOGUOSUOCHUANDIDEXIAOXISHULIANG。

XIANRAN,SUIZHEYIDONGHULIANWANGDEKUAISUFAZHAN,CHUANTONGDEKAIFANGXIEYIYIJINGBUNENGMANZUQIXUQIU,YINCIXINDEJIZHIYIJINGCHANSHENG。GAIJIZHISHIJIYUDAGUIMOXIAOXICHUANDIMOSHIKAIFADE,WUXUZAIZAIXIANHELIXIANZHUANGTAIZHIJIANQIEHUAN。ZHEIZHONGJIZHICHANSHENGDEXINGSHISHIYINGYONGCHENGXU,MEIYOULIANJIEHEYEMIAN,YINCISHUJUHEXINXIZAIYINGYONGCHENGXUZHONGCHUYUGUANBIZHUANGTAI,JIZHONGZAISHAOSHUHULIANWANGQIYESHOUZHONG。

3D之家预测ZHEIZHONGJIZHIBUWANQUANSHIZIRANJINHUADEJIEGUO,TADEZHONGYAOQUDONGLISHIYONGHUDUIXINXIDEDUOYANGHUAXUQIU。ZAIDUOYUANHUADESHIDAI,YOUYUGUANNIANHERENZHIDEBUTONG,WOMENWUFAJIESHOUXINXIBAOZHASHIDAIDESUOYOUXINWEN,SUOYIWOMENZIRANHUIXUANZEBUTONGDEQUANZI。

3D之家预测ZAIGERENDIANNAOSHIDAI,MENHUWANGZHANSHIYONGHUDEZHUYAOXINXILAIYUAN,NEIRONGMIANXIANGSUOYOUYONGHU。ZAIYIDONGHULIANWANGSHIDAI,YINGYONGYIJINGCHENGWEIZHUYAODEXINXILAIYUAN,DANBUTONGLEIXINGDEYINGYONGZHENDUIBUTONGDEQUNTI。ZHEIZHONGXINGSHIJILEYONGHUGENGDUODEDULIXUANZE,DANSHIJISHANGYEJIAQIANGLE“XINXIGUDAO”ZHIJIANDEBILEI。

LIRU,stDEYONGHUSHOUDAODEXINXIJIHUBUYIZHI

3D之家预测DANGRAN,ZHEIZHONGQINGKUANGBINGFEIMEIYOUJIEJUEBANFA。YONGHUKEYITONGGUOZHUDONGTUOLIGUDINGDEQUANZI,XUNQIUGENGDUODEFANGWENQUDAOHEXINGSHILAIHUODEGENGDUODEXINXI。RANER,RUHETIGAORENZHINENGLIHUOZHUDONGMAICHUZHEIYIBUSHIJISHANGBINGBUJIANDAN,TEBIESHIZAIJINTIANDEHUANJINGZHONG,ZHEIZHONGHUANJINGXIGUANYUGENZONGREDIAN,BUKAOLVXINXIJIUZOUKAI。ZAIHUOQUXINXIDEWENTISHANG,RENMENDEZHUGUANNENGDONGXINGDANGRANKEYIQIDAOYIDINGDEZUOYONG,DANBUYINGGAIGAOGU,YINWEIJISHIGERENZAICIZHUDONG,TAMENRENGRANWUFABAITUODAHUANJINGDESHUFU。

二、商业化内核下,信息孤岛形成是必然

NEIMEZHEIGE“JIASUO”SHICONGNALILAIDE?SHISHISHANG,HULIANWANGDEHEXINSHIKAIFANGHEPINGDENGDE,YINWEITAMEIYOUYIZHI。RANER,DANGHULIANWANGCHONGJISHANGYESHI,TAKAISHIZHUANBIANCHENG“YIZHI”。HULIANWANGPINGTAIDEFAZHANBUJINMANZULEYONGHUDEXUQIU,YEPINGBILEYONGHUDEXUQIU。

3D之家预测CISHAIXUANBUJINSHIWEILEZHAODAOTONGYIQIPINGTAINEIRONGDEYONGHU,YESHIWEILEWANSHANGUIZE。GUIZESHIYOUPINGTAIHEQIYEZHIDINGDE。XIANGYAOHUODEGUIZEDEGONGNENGHENEIRONGDEYONGHUBIXUZHUANYIYIXIEQUANLIHELIYI,YIHUANQUTONGXINZIYOUHEGENGDUODEXINXI。

ZHEIJIUSHIWEISHENMEZAISHANGYEHEXINXIA,HULIANWANGSHANGHUIYOU“GULIDEXINXIGUDAO”。SHANGYEHUAYUELAIYUECHENGWEICHANGTAI。YUELAIYUEDUODEYONGHUZHUANYILEQIYEYUELAIYUEDUODEQUANYI,QIYEZIRANYOUGENGDUODEJUECEYAOZUO。

3D之家预测SHISHISHANG,ZHEIYESHIYOUYUSHANGYEBUDUICHENGDEXINGZHI,ERHULIANWANGDECHUXIANSHIWEILEXIAOCHUBUDUICHENG,SUOYIZHEIXIEYINGYONGCHENGXUDECUNZAIBENZHISHANGYUHULIANWANGDEHEXINXIANGFAN。DUIYUZHEIXIEYINGYONGLAISHUO,YONGHUJIUSHILIULIANG,LIULIANGYIWEIZHESHANGYEJIAZHI,SUOYIBUTONGDEPINGTAIHUIXIANGFANGSHEFAZHENGDUOYONGHUDEZHUYILI,YIHUODEGENGDADELIYI,CHANSHENG“XINXIGUDAO”,ZHEISHIYUQIDEJIEGUO。

CONGZHEIGEJIAODULAIKAN,ZHIYAOHULIANWANGZHONGYOUSHANGYEYUANSU,GULIDEXINXIGUDAOJIUBUKEBIMIAN。RANER,CONGMUQIANDEQINGKUANGLAIKAN,MEIYOUQUANLICONGHULIANWANGSHANGSHANCHUSHANGYEYUANSU。RANER,WENTISHI,RUGUORANGGULIDEXINXIGUDAOXIANXIANGMANYANKAILAI,ZUIZHONGSHOUHAIDEBUJINJINSHIYONGHU,HAIYOUHULIANWANGQIYE,ZHEIBULIYUZHENGGEXINGYEDEFAZHAN。

DUIYONGHULAISHUO,JINTIANDEHULIANWANGBUZAISHIYIGECHUNCUIDEXUNISHIJIE。SUIZHESHIDAIDEFAZHAN,HULIANWANGYUELAIYUEYUXIANSHISHENGHUOHEXIANJINDEKEXUEJISHULIANXIZAIYIQI,WEIMIAODIGAIBIANZHEWOMENDESHENGHUO。GULIDEXINXIGUDAODEKUODAJIANGBAHULIANWANGSHANGXINXIJIESHOUDEBUPINGDENGKUODADAOXIANSHI,BINGZUIZHONGDAOZHIXIANSHISHEHUIZHONGDEBUPINGDENG。

3D之家预测DUIYUHULIANWANGGONGSILAISHUO,RUGUOZHEIZHONGBUPINGDENGZAIYONGHUZHONGGENGJIAMINGXIAN,NEIMEHULIANWANGDERENKOUHONGLIJIANGZAIYIJINGHENSHAODEJICHUSHANGXUNSUXIAOSHI。JISHISHAOSHUQIYENENGZAIDUANQINEIHUOLI,ZUIZHONGJIEGUOYEZHIHUISHI“QUANJUNFUMEI”。

YINCI,XINXIDAODEKUOZHANGDUIHULIANWANGQIYEBENSHENHEZHENGGEHULIANWANGXINGYEBIDAYULI。XINGYUNDESHI,HULIANWANGGONGSIYEYISHIDAOLEZHEIYIDIAN,JINNIANLAI,XUDUOGONGSIYIZHIZAINULIDAPOXINXIGUDAO。

三、弥合割裂的互联网世界,BAT争相“破壁”为了啥?

TANDAOZHONGGUOHULIANWANGGONGSI,YINGMEIYANCAOSHIDIANXINGDE。

BAIDUSHANGSHUDE“LIULIANGLIANMENG”SHIJIYUBAIDUQIANGDADEPINPAIXIYINLIHECHENGSHUDEJINGZHENGGUANGGAOZIYUANDEZAIXIANLIANMENG。ZAIGERENDIANNAOSHIDAI,BAIDUDESOUSUOYINQINGJITADAILAILEJUDADELIULIANG,SUOYIBAIDUZHUANZHUYULIULIANGGUANLI。

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3D之家预测DANSHIYINGYONGCHENGXUBUSHIYILAOYONGYIDEJIEJUEFANGAN。BAIDUGAOJIFUZONGCAIXIANGHAILONGRENWEI,YINGYONGDEZHUYAOMUDEXIANZAIYIJINGBIANCHENGRUHELIUZHUGENGDUOYONGHU。ZAIZHEIZHONGQINGKUANGXIA,DUIYONGHUXUQIUDELIJIESHIYOUXIANDE,YINWEIYINGYONGCHENGXUYIJINGCHUANGJIANLE“GULIDEDAOYU”,YOUFENLIDECHANGJING,MEIYOUXINXI。

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LINGYIFANGMIAN,ALIBABACONGHENXIAODESHIHOUJIUZHILIYUDAPOXINXIGUDAO。2016NIAN6YUE,ALIBABAJITUANCAOZUOXITONGYEWUJITUANZONGCAIZHANGCHUNHUIXIANGXICHANSHULEJIYUYunOSDEWANWUHULIANJIHUA。ZAIYIGEMEIYOUYUNLIANJIE、JISHUSHOUDUANLUOHOU、GONGYEZIYUANFENSANHEDANYISHANGYEMOSHIDESHIDAI,GULIDEXINXIGUDAOXIANXIANGSHIFENYANZHONG。

3D之家预测ALIDEYOUNUOSIXIWANGTONGGUOGANZHI、LIANXIHELIUTONGSHIXIANWANWUDEHULIAN。LIRU,JIANGYINGJIANSHEBEILIANJIEDAOHULIANWANG,DAPOXINXIBILEI,TIGONGCHUYINGYONGCHENGXUYIWAIDEXINJIAOHUMOSHI,LIRUYUYIN、SHIJUESHENZHIXUNIXIANSHIJIAOHU。QISHIZHISHIDAPOXINXIGUDAOXINGCHENGDEJIZHONGJUMIAN,CHUANGZAOGENGJIAKAIFANGHECHUANGXINDESHANGYEMOSHIHEJIAZHI。

3D之家预测XIANGBAIDUHEALIBABAYIYANG,TENGXUNYEZAIJIJICAIQUYIXIECUOSHI。QUNIAN5YUE,ZAIGUANGZHOUJUXINGDETENGXUN“YUNWEILAI”FENGHUISHANG,MAHUATENGBIAOSHI,XIWANGTENGXUNNENGZAIYUNSHIDAIYUYUNHERENGONGZHINENGJISHU“LIANJIE”,YICUJIN“RENLIANWANG”、“WULIANWANG”HE“ZHINENGHULIANWANG”SANDAWANGLUODEJIANSHE。CIJUDEMUDESHIDAPOGULIDEXINXIGUDAO,JIASHENWULISHIJIEHESHUZISHIJIEZHIJIANDELIANXI,BINGSHIZHENGGEPINGTAIZHONGDEBUTONGYONGHUJIANLILIANXI。

3D之家预测SHISHISHANG,YINGMEIYANCAOZAIDAPOXINXIBILEIFANGMIANQUDELEYIDINGDECHENGGUO。LIRU,YINGMEIYANCAOZAIXUDUOPINGTAISHANGSHIXIANLEYIJIANSHIZHANGHUDENGLUGONGNENG,ZHEIKEYIFANGBIANYONGHUZAIJINKENENGDUODEPINGTAISHANGHUODEBUTONGXINGSHIDEXINXI,YEKEYISUANZUOCONGYONGHUDEJIAODUDAPOLEXINXIBILEI。

3D之家预测DANGGULIDEXINXIGUDAOZHUDINGCUNZAISHI,ZONGYOUSHIQINGYAOZUOCAINENGZHAODAOPINGHENG。YONGHUDEJIAZHIGUANBIRANHUIXIANGDUOYANGHUAFAZHAN,DANTABUNENGBEIYONGLAIWUXIANZHIDIQIEDUANHULIANWANGSHIJIE。RUGUOHULIANWANGGONGSIZAICICHENGGONG,TAMENHAIXUYAOZAIYIDINGCHENGDUSHANGZUNXUNHULIANWANGDEBENZHI,ZAIYANQIANLIYIHEZHANGYUANLIYIZHIJIANZUOCHUXIANGDUIZHENGQUEDEXUANZE。TUPOXINXIBILEIBUJINKEYICUJINZHENGGEXINGYEDEFAZHAN,HAIKEYISHIHULIANWANGQIYEZAIWEILAIHUODEGENGDUODELIYI。

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